Ikon Pass Kids Activity Book

ROLE: concept, copy, & creative lead.

One of my first projects for Ikon Pass was to create an activity book designed specifically for kids. A little book of fun, this needed to pull triple duty by:

• eating up time in the car while traveling to and from the mountains
• showcasing the diverse, fun, inviting destinations that can be accessed on the Ikon Pass
• championing a love for winter sports and time spent adventuring with family